Swati Kumar21 Aug, 2025
Online Amrita BBA Digital Marketing and Sales: Amrita University offers a comprehensive 3-year online BBA program in Digital Marketing and Sales. With the evolving digital era, sales and digital marketing are sought-after courses among candidates. The online BBA Digital Marketing and Sales program equips students with the latest sales techniques and marketing strategies in the digital world. Candidates with 45% aggregate marks in their class 12th from a recognized board are eligible for online Amrita BBA Digital Marketing and Sales admission. Amrita BBA digital marketing and sales fee structure is Rs 1,98,000, payable semester-wise.
Online Amrita BBA Digital Marketing and Sales programs include subjects like social media marketing, email marketing, content strategy, and sales management. The university offers projects, case studies, and industry interactions to prepare candidates for digital marketing and sales-related fields.
Online Amrita BBA Digital Marketing and Sales is a UGC-approved program aligned with industry trends. The university delivers courses through live and recorded sessions, digital resources, and books. The following table provides a snapshot of the Online Amrita BBA Digital Marketing and Sales curriculum.
| Online Amrita BBA Digital Marketing And Sales Overview | |
| Particulars | Details |
| Program Duration | 3 Years |
| Course Name | BBA Digital Marketing And Sales |
| University Name | Amrita Online University |
| Mode of Learning | Online |
| Eligibility | 12th |
| Course Fees | Rs 1,98,000 |
| Assessment | Online Exams, Assignments, Projects |
| Career Opportunities | Digital Marketing Manager, SEO Specialist, Social Media Manager, Content Strategist, and Email Marketing Specialist |
| Admission Process | Online Application, Document Submission, Payment of Fees |
For admission to the online BBA course at Amrita University, candidates need to meet the following online Amrita BBA Digital Marketing & Sales course.
Candidates need not appear for any entrance exam or visit the college campus for online Amrita BBA admission. Online Amrita BBA Digital Marketing & Sales admission is merit-based and conducted entirely online. Here’s how you can apply.
Amrita BBA Digital Marketing and Sales fee structure is affordable with semester-wise and EMI payment options. The course fee is Rs 1,98,000 for the entire 3-year course. Scholarships and financial assistance options are available to help manage the cost. The university may also charge additional fees, including registration and examination fees.
The online Amrita BBA Digital Marketing and Sales syllabus includes subjects like Principles of Management, Financial Accounting, Business Economics, etc. The curriculum is a combination of fundamental business courses with advanced marketing topics spread over six semesters. The university integrates internships and industry-exposure seminars to prepare students to thrive in the digital world.
Provided below is the semester-wise online Amrita BBA Digital Marketing and Sales syllabus.
| Online Amrita BBA Digital Marketing And Sales Syllabus | |
| Semester 1 | Semester 2 |
| English | Business Foundation with Excel |
| HRM and Organizational Behaviour | Financial Markets and Instruments |
| Financial Accounting | Business Management |
| Modern Business Environment | Business Economics |
| Digital Fluency and Financial Modelling | Communicative English |
| Financial Literacy and Planning | Applied Learning 1-Project |
| Semester 3 | Semester 4 |
| Managerial Finance | Entrepreneurship |
| Marketing Management | Operations Management |
| Introduction to Digital Marketing | User Retention and Engagement |
| Personality Development and Leadership Skills | Social Media Marketing |
| Search Engine Optimization and Search Engine Marketing (Research Methodology) | Quantitative Techniques for Business |
| Environmental Science | Applied Learning II-Project |
| Semester 5 | Semester 6 |
| Direct Tax | Strategic Management |
| Cost and Management Accounting | Business Tax |
| Email and Affiliate Marketing | Web, Mobile, and Social Media Analytics |
| Content Marketing | Marketing Analytics |
| Digital Marketing and E-commerce | Introduction to Business Analytics |
| Artificial Intelligence | Applied Learning III-Project |
Amrita University offers excellent placement opportunities for graduates with Digital Marketing and Sales specialization in the online BBA program. The average salary package ranges from Rs 6 to 12 lakh per annum, with top performers earning significantly higher packages. Marketing management, business analysis, and sales leadership are prominent job roles for graduates.
Leading recruiters include companies like Deloitte, HDFC Bank, Infosys, and Amazon, providing diverse industry exposure.
